Ford C-MAX Energi to be Most Affordable Hybrid

(photo courtesy:  Ford.com)

From Ford.com:



Ford’s new C-MAX Energi – expected to offer 15 class-exclusive features, a 550-mile total range and more than 20 miles of electric-only range that is at least triple Toyota Prius plug-in hybrid’s EPA-tested range – will now be America’s most affordable plug-in hybrid when it goes on sale.

Available this fall for $29,995 after a federal tax credit, the C-MAX Energi is more affordable than the Prius plug-in hybrid. C-MAX Energi is Ford’s first production plug-in hybrid vehicle and part of the company’s first dedicated line of hybrids.

C-MAX Energi delivers a projected 550 miles of total range, a 95 mpg equivalent (MPGe) and an electric-only top speed higher than the Prius plug-in. The new C-MAX Energi also has 60 more horsepower than the Prius plug-in hybrid considering full battery power, along with class-exclusive technologies such as hands-free liftgate and active park assist for easier parallel parking.

“The Ford C-MAX Energi is within financial reach for those who want a hybrid, but is also something customers will want to reach for because of its unique look and amazing value,” said Michael O’Brien, Ford electrified vehicle marketing manager. “It offers exceptional fuel economy, better features and a better price tag than a Prius plug-in hybrid, which we think will help make C-MAX Energi one of our most attractive vehicles for import customers.”

 

Read entire article here.

 

Learn more about the upcoming Ford C-MAX Energi at Lakewood Fordland.

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Ford: Measuring With Ping Pong Balls?

(photo courtesy:  Ford.com)

From Ford.com:



How many pingpong balls fit into an all-new Ford Escape? Approximately 56,778.

Ford has a unique way of measuring interior storage spaces inside its vehicles and those of its competitors, and it’s not with a ruler; it’s with pingpong balls.

“It probably doesn’t seem like it, but pingpong balls are more accurate than using a tape measure to get the volume of odd-shaped spaces like a glove compartment,” said Eric Jackson, Vehicle Architecture supervisor.

Many years ago, Ford would estimate the capacity of glove boxes, center consoles and other small areas of a vehicle using a measuring tape, and taking length times width times height to get the volume. But with all the angles, curves and other odd shapes in a vehicle, engineers and designers were not satisfied with the accuracy or consistency of this method. According to Jackson, a Ford engineer then came up with the idea of using pingpong balls to measure spaces.

“It was just a quirky idea that came out of a team brainstorm,” says Jackson. “But we then did some studies using pingpong balls and found capacities were more consistently measured.”

Jackson’s team found that if two people measure the same console with a measuring tape, they often will come up with different results due to the wide variations of the method. However, if two people use pingpong balls to measure volume, they are more likely to get the same answer.

The precise way volume is measured with pingpong balls is fairly simple, explains Sejal Shreffler, Ford Accommodation and Usage engineer. Ford engineers have developed a cubic measurement for each pingpong ball that accounts for the open space in between a stack of balls. They then use that measurement and account for the number of pingpong balls in the storage space to determine total volume of a space.

Engineers also use computer-aided design (CAD) renderings to compute volume.

Read entire article here.

 

Contact Lakewood Fordland to learn more about the Ford Escape!

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2013 Ford Focus ST Offers Class-Leading Fuel Economy

(photo courtesy:  Ford.com)

From Ford.com:

• Highly efficient new 2.0-liter EcoBoost^® engine helps 154-mph Ford Focus ST achieve 32 mpg highway, 23 mpg city and 26 mpg combined
• Six-speed manual-only Focus ST bests manual-equipped Volkswagen GTI and MazdaSpeed3 in fuel economy ratings
• 2.0-liter EcoBoost variants now offered on Focus, Fusion, Flex, Explorer, Escape and Taurus

The Focus ST’s new 2.0-liter EcoBoost^® four-cylinder engine is certified at 32 mpg highway – better than its manual-equipped competition in the Volkswagen GTI and MazdaSpeed3.

“We’re putting the ‘power’ in the power of choice, again,” said Raj Nair, Ford group vice president, Global Product Development. “This is just one more example of the ‘win-win’ in the Focus ST narrative. This kind of performance combined with these high levels of efficiency sets a new benchmark with this car.”

 

Read entire article here.

 

 

Contact Lakewood Fordland for more information on the 2013 Ford Focus ST.

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Peace of mind comes with the 172-point inspection, 24-hour roadside assistance, vehicle history report, powertrain limited warranty and comprehensive limited warranty coverage.

172-Point Inspection
If a vehicle doesn’t meet our strict criteria, we won’t certify it. It’s that simple. Contact Lakewood Fordland to find out what we check during the rigorous process of certifying a pre-owned vehicle.

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Feel confident when you get behind the wheel of your Ford Certified Pre-Owned vehicle with this informative, full history report.

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Every Ford Certified Pre-Owned vehicle comes with comprehensive and powertrain limited warranties, 172-point inspection and more. No one else provides that.

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Ford C-MAX Hybrid Aims for Segment Leading Fuel Economy

(photo courtesy:  Ford.com)

From Ford.com:



• Ford C-MAX Hybrid projected to achieve 47 mpg city, at least 3 mpg better than Toyota Prius v with more performance and technology – all at a $1,300-lower base price
• C-MAX Hybrid is Ford’s first entry in the largest hybrid segment and is expected to attract a large percentage of conquest and mainstream buyers with the segment’s lowest payback period of two years compared with leading small crossovers
• C-MAX Hybrid will launch this fall as part of Ford’s power of choice strategy to deliver leading fuel economy across its lineup while tripling electrified vehicle production capacity by 2013

Ford’s new C-MAX Hybrid soon will make a big statement in the largest hybrid segment with projected leading fuel economy of 47 mpg city – beating the Toyota Prius v by 3 mpg, plus a $1,300-lower base price.

The segment for small hybrids such as the C-MAX Hybrid and Prius accounts for 65 percent of all hybrid sales. Ford expects about half of C-MAX buyers to be conquest customers trading in competitive models.

Ford has simultaneously increased hybrid efficiency and performance while reducing cost. The result is an expected payback period of two years for the hybrid technology premium compared with leading small crossovers. This is about half of the four-year period Ford research shows could trigger more mainstream hybrid sales.

“The C-MAX Hybrid builds on Ford’s 20 years of hybrid innovation and fuel-efficient offerings to take on Prius v with better city fuel economy at 47 mpg and at better value – a great chance for us to shake up the hybrid market,” said Raj Nair, group vice president, Global Product Development. “C-MAX Hybrid delivers 3 mpg more than Prius v with 50 more horsepower and exclusive technologies such as our hands-free liftgate – and the $1,300-lower base price means the payback period will be the smallest in the segment.”

Ford research highlights other ways in which hybrids could become more mainstream. The gap in average income between hybrid and conventional vehicle buyers has decreased by half – from about $30,000 to $15,000 – in the past few years.

Read entire article here.

Happy 4th of July From Lakewood Fordland

Lakewood Fordland wishes you a
Happy and Safe 4th of July!!

We are open today, so stop in to learn about the great deals in our Summer Sales Event.

Ford Notices Every Detail

(photo courtesy:  Ford.com)

From Ford.com:

Ford engineers evaluated – and modeled – more than 100 pairs of sunglasses from designer frames to drug store knockoffs to achieve accurate dimensions of a wide range of shades. The goal was to ensure 95 percent of all sunglasses fit well into the 2013 Ford Fusion overhead stowage bin. Talk about dedication to making it possible for every driver to look their best on sunny days.

 

Using the coordinate measuring machine – a laser scanning device that produces accurate, to-scale 3D models on the computer – the engineers scanned real sunglasses to simulate how different types would rest in the overhead container.

 

Sejal Shreffler – core accommodation and usage engineer – explains, “Older sunglasses holders were designed for thin, wire-framed pairs, but fashions have evolved toward thicker, plastic shades. So we changed the bins to keep up with the trends.”

Read entire article here.

Stop by Lakewood Fordland to learn about the detail-oriented design of Ford's quality vehicle line-up.