Fiesta Movement Chapter 2 Kicks Off

• Fiesta Movement agents kick off Chapter 2. In the first mission, Fiesta becomes the agents’ passport to explore what makes their city buzz. Agents will create a wallscape mural that doubles as a guide to their top 10 favorite places in their city
• Once each map is completed, it will be highlighted through a variety of media. Followers will be able to attend an event at one of the selected locations with other Fiesta Movement fans
• The 2011 Ford Fiesta goes on sale this summer offering best-in-class fuel economy, 15 class-exclusive technologies and personalization, all in a small car package

 
Fiesta Movement agents are ready to kick-start their adventure, and their first mission has them showing off why Fiesta is all about urban adventure. Agent teams will create a wallscape mural that doubles as a functional guide to their 10 favorite places and activities that make their city buzz. Many teams have partnered with local artists and graphic designers to bring their map to life.

The mural will be in place for three weeks and during that time each agent team will host an event at one of the featured locations, where the community can meet the agents and fellow Fiesta Movement followers. Followers will be able to check in at the wall mural and each of the 10 locations via FourSquare. Each mural will also be tagged with a unique SMS code, which fans and followers can text for more information.

Throughout the mission, agents will document their adventure and post it on their team page where fans and followers can be part of the experience online at www.fiestamovement.com. The best content will be recognized based on community engagement and online consumer interaction and will then be amplified locally and nationally.

The wallscapes will be featured at:


Atlanta – 755 Ponce de Leon Avenue NE
Boston – 1486 Tremont Street
Chicago – Intersection of N Milwaukee Avenue & W Evergreen Avenue
Chicago – 2500 N Halsted Street
Dallas – 2820 Greenville Avenue
Denver – 3900 W Colfax Avenue
Detroit – 323 E 4th Street
Houston – 811 Richmond Street
Los Angeles – 7753 Melrose Avenue
Los Angeles – Intersection of Ocean Front Walk & 19th Avenue
Miami – 46 NW 36th Street
New York – Church Street (between Spring Street & Houston Street)
New York– Intersection of Classon Avenue and Greene Avenue
Orlando – 730 N Mills Avenue
Philadelphia – 1108 South Street
Philadelphia – Intersection of W Girard Avenue & N Mascher Street
Phoenix – 301 North Gilbert Road (Gilbert, AZ)
San Diego – Intersection of 30th Street & Redwood Street
San Francisco – Intersection of 26th Street & Mission Street
Seattle – Intersection of 2nd Avenue and Bell Street

Read the entire article here.

For more information on the new Ford Fiesta, contact Lakewood Fordland.

2011 Ford Mustang GT Leads its Class

The Ford Mustang GT will feature top of class fuel economy and flexibility in features:

New 2011 Mustang GT vaults to the top of its class with final fuel economy certified by the EPA this week at 26 mpg highway and 17 mpg city

The Mustang GT – carrying a 412-horsepower 5.0-liter V-8 engine and six-speed manual transmission – delivers incredible acceleration in addition to fuel economy, thanks in part to the flexibility of the six-speed manual transmission

The entire Mustang lineup now achieves segment-leading fuel economy with the Mustang V-6 being the first car ever to deliver 305 hp and 31 mpg and the Mustang GT achieving best-in-class fuel economy of 26 mpg

Read the entire article here.

For more information on the Ford Mustang, contact Lakewood Fordland.

Ford Recognized for Ethics

Ford Motor Company has been recognized as one of the world’s most ethical companies by the Ethisphere Institute, a leading business ethics think tank.


Ford is among 100 global companies chosen for the designation from a field of thousands of companies in more than 100 countries and 36 industries. Ford is the only automaker to receive the honor in 2010. The results are based on an extensive review of companies’ social responsibility efforts, corporate governance and business practices.

“Ford Motor Company is honored and pleased to receive this recognition,” said Ford Executive Chairman Bill Ford. “At Ford, we’re not only committed to making great products and building a strong business, we believe in contributing to a better world and doing business in an ethical way.”

The criteria researchers and analysts followed included:

A review of each company’s codes of ethics, litigation and regulatory infraction histories
An evaluation of investment in innovation and sustainable business practices
A look into activities designed to improve corporate citizenship
Input through nominations from senior executives, industry peers, suppliers and customers.
Information was provided to the Institute through formal questionnaires and through additional independent research.

Read entire article here.

Stop by Lakewood Fordland to find out about their committment of ethical treatment to customers.

Ford Offers Protection for Personal Information

As new in-car technology and the internet continue to develop together, Ford is offering a variety of security features to help protect Ford owners from computer hackers and viruses. 

Safeguards

To give customer peace of mind that their private information is protected, concealed and secure while in the vehicle, Ford is offering the following security features:

SYNC Firewall: With the launch of MyFord Touch for the 2011 model year, Ford is adding WiFi "hot spot" broadcasting through SYNC using a USB-connected broadband modem. To prevent unauthorized access and combat piggybackers, Ford has built in firewalls to both the wireless network and the vehicle. Using the SYNC WiFi system, a signal will be broadcast throughout the vehicle. Default security is set to WiFi Protected Access 2 (WPA2), requiring users to enter a randomly chosen password to connect to the Internet. When SYNC sees a new WiFi device for the first time, the driver must specifically allow that device to connect, preventing piggybacking on the SYNC-provided signal.

SYNC Phone Pairing Protection: The one-time pairing of a phone to SYNC is a simple process through Bluetooth wireless connectivity technology allowing up to 12 cell phones to be recognized by system. The short-range nature of Bluetooth technology makes SYNC's connection to a paired cell phone's stored information – contact lists and address books – possible only when the phone is inside the vehicle. If there's no phone in the cabin, the wireless connection is broken and there's no evidence of stored data for invaders to collect.

Encrypted Jukebox: Ford's onboard "Jukebox," which allows customers to download music onto a hard drive, has built-in digital rights management and encryption features. The encryption is unique to each navigation unit, which means the hard drive can't be removed, inserted into another vehicle's navigation system and accessed. In addition, hackers can't access the drive from another computer and enjoy those favorite tunes. Customers don't have to worry about someone hopping in their car sight unseen, plugging in a USB stick and doing a quick download of their personal music library, either. The Ford proprietary encryptions protect any songs saved to the system's digital jukebox – which can hold up to 2,400 tracks – from being moved or copied to another device.

"Home" Protection: Ford also gives customers with voice-activated navigation the ability to protect their programmed destinations and addresses – such as "Home" – from unauthorized eyes. A valet mode can be engaged on the system that locks all programmed destinations from view unless a 4-digit PIN is entered with each ignition key cycle. MyFord Touch will also offer a valet mode.

Engine Immobilizer: To help protect the vehicle, the mobile hub for all this personal information, Ford depends on SecuriLock. This patented passive anti-theft system prevents the engine from starting unless a coded ignition key is used. With SecuriLock, a wireless radio-frequency transmission is required to transfer an electronic code between a transponder in the key to the vehicle's ignition system. There are 72 million-billion possible codes so every Ford vehicle sold worldwide for the next 10 billion years will come with a unique code.

Securicode Keyless Entry: The Ford-exclusive keypad gives customers the ability to lock their key fob in the car if they desire (consider not having to worry about losing the expensive fob when biking a mountain trail, sunning on the beach or jamming at a rock concert). Securicode works on a secure 5-digit code. The latest iteration of the keypad employs similar touch-sensitive technology, processors and algorithms used by the iPod and iPhone.

Read the entire article here.

For more information on any Ford vehicle, contact Lakewood Fordland.

New Mustang V-6 Makes History

The 2011 Ford Mustang is breaking new ground as the most fuel-efficient Mustang ever.  It is the first production car to produce more than 300 horsepower while still getting more than 30 mph highway. 

• New 2011 Ford Mustang V-6 final fuel economy certified by EPA this week at 31 mpg on the highway and 19 mpg in the city
• On sale this spring, Mustang with new 3.7-liter V-6 achieves 305 hp with available six-speed automatic transmission; first car ever to achieve 300-plus horsepower and 30-plus mpg
• New Mustang already has more than 11,000 orders, half for the new V-6

Read the entire article here.

For more information on the 2011 Ford Mustang, contact Lakewood Fordland.

Ford Extends Electric Vehicle Plan to Europe

Ford's committment to electric vehicles will be expanding to Europe:

• Ford commits to introduce five full-electric and hybrid models in Europe by 2013 as part of its global electric vehicles plan
• To start, zero-emission Ford Transit Connect Electric to launch in 2011, followed by Focus Electric in 2012
• Two new hybrid-electric models and a plug-in hybrid-electric model will follow in 2013
• Collaborative efforts with governments and partners in European-based trial initiatives provide invaluable experience to help Ford bring full-electric vehicles to market

Read the entire article here.

Contact Lakewood Fordland for more information on Ford's committment to energy efficient vehicles.

Ford Earns Energy Star Award

Ford has again been honored by the U.S. Environmental Protection Agency for energy efficiency:

• Ford Motor Company earned its fifth straight ENERGY STAR® Award for Sustained Excellence from the U.S. Environmental Protection Agency
• Actions that have enabled Ford's energy efficiency gains range from updated heating and lighting systems to advanced computer controls
• In 2009, Ford improved energy efficiency in the U.S. by 4.6 percent resulting in savings of approximately $15 million. Actual savings due to plant shutdowns were higher, but Ford measures energy efficiency as energy consumed per vehicle. Since 2000, Ford's U.S. facilities have improved energy efficiency by more than 30 percent. That's equivalent to the annual energy consumed by more than 110,000 homes.

Read the whole article here.

Ford Invests $155 Million in Fuel Efficient Engines

Ford's continuing committment to fuel efficiency is highlighted in their recent investment of $155 million for fuel efficient engines.

• Ford investing $155 million in Cleveland Engine Plant No. 1 and adding 60 jobs
• Investment supports new fuel-efficient 3.7-liter V-6 engine for 2011 Mustang that delivers an expected best-in-class 30 mpg highway and 305 horsepower
• The 3.7-liter DOHC Ti-VCT V-6 is one of nine new engines and transmissions Ford is introducing in North America for 2011-model-year vehicles
• With Cleveland plant upgrade, Ford already has invested $1.8 billion and added 1,260 jobs in North American powertrain engineering and facilities to support 2011 vehicle launches – with more to come

Read the entire article here.

Learn more about Ford's fuel efficient engines by visiting Lakewood Fordland.

2011 Ford Super Duty Leads in Capability and Fuel Economy

The 2011 Ford Super Duty features class-leading horsepower, towing capability, and fuel economy.

• The most capable heavy-duty pickup in America – the Ford F-Series Super Duty – also is the most powerful and fuel efficient for the 2011 model year, offering customers their choice of either gas or diesel engines
• Fuel economy on the all-new 2011 Ford F-Series Super Duty equipped with the 6.7-liter Power Stroke® V-8 diesel engine averages an 18 percent improvement for pickup models and up to 25 percent improvement for chassis cabs versus 2010 models. Trucks equipped with new base 6.2-liter V-8 gas engines average a 15 percent improvement versus 2010 models
• The all-new Ford-engineered, Ford-designed, Ford-built 6.7-liter Power Stroke V-8 turbocharged diesel engine has best-in-class torque of 735 ft.-lb. (at 1,600 rpm) and best-in-class 390 horsepower (at 2,800 rpm) – 85 ft.-lb. and 40 horsepower more than the outgoing model – with best-in-class fuel economy; new engine is B20 biodiesel compatible, too
• All-new 6.2-liter V-8 gas engine is also best-in-class with 385 horsepower and 405 ft.-lb. of torque – 85 more horsepower and 40 ft.-lb. of torque more than the current 5.4-liter V-8 gas engine. It also delivers class-leading fuel economy and E85 compatibility
• All-new powertrains are the backbone of the new 2011 F-Series Super Duty, which has class-leading towing capability of 26,400 pounds on chassis cabs, 24,400 pounds on pickups; best-in-class payload capability of 12,711 pounds on chassis cabs, 6,520 pounds on pickups

Read entire article here.

For more information on the 2011 Ford Super Duty, contact Lakewood Fordland.

New LCD Screen Improves 2011 Ford Super Duty Productivity

Ford has announced a new feature on the 2011 Ford Super Duty:  a LCD productivity screen:

• A new 4.2-inch LCD productivity screen allows even novice drivers to feel like pros when using the best-in-class towing and payload capabilities of the new 2011 Ford Super Duty

• Five-way button on the steering wheel allows customers to navigate through menu options – several relating to fuel economy and towing convenience – never before available; an off-road message center is added as well

• Industry-exclusive Ford Work Solutions(TM) part of available technology to help users stay connected with their business from the job site and track tools

Read the whole article here.

For more information, visit Lakewood Fordland.

New Ford Cabin Filters Provide Relief For Allergy Sufferers

Ford has developed a new cabin filter aimed at providing relief for allergy sufferers by filtering out more pollen, mold spores and road dust.  They new filters are available on the 2010 Ford Fusion, Mercury Milan and Lincoln MKZ with more cars added in the future.

Here are some details:

· Cabin air filters installed in 2010 Ford Fusion, Mercury Milan and Lincoln MKZ are now allergen rated to remove pollen, mold spores and other airborne irritants

· Allergen-reducing cabin filters will be used in many new Ford products including Ford Fiesta, which goes on sale in North America this year

· Ford is the only automaker in Europe whose interiors achieve the stringent official TÜV Rhineland® allergy-friendly certification

· Allergic rhinitis, commonly known as “hay fever,” affects up to 30 percent of adults and as many as 40 percent of children, costing more than $11 billion annually in the U.S. alone

For more information, visit Lakewood Fordland.