From Ford.com:
•F-150’s fuel-saving EcoBoost engine and electric power assist steering earn high ratings from customers in Ford quality survey.
•F-150 also was the highest-ranked full-size pickup this year in J.D. Power and Associates’ Initial Quality Study (IQS), and Automotive Performance, Execution and Layout (APEAL) Study.
•Ford’s EcoBoost technology is helping lead a consumer shift to smaller engines. Ford sold over 13,000 F-150 pickups equipped with EcoBoost engines in both September and October.
The F-150’s EcoBoost engine and another fuel-saving technology – electric power assist steering – earned high ratings from customers in Ford’s 2011 U.S. Global Quality Research System, or GQRS, helping to power the F-150 to some of the industry’s strongest independent quality rankings in 2011.
The V-6 EcoBoost-equipped F-150 is achieving customer quality ratings on par with F-150s equipped with the popular 5.0-liter V-8 engine, according to data from GQRS, a quarterly survey conducted for Ford by RDA Group of Bloomfield Hills, Mich. The data was gathered from surveys of more than 1,600 F-150 owners who purchased their trucks between September 2010 and May 2011.
“Ford F-150 customers are very discerning so we are pleased they rate our new EcoBoost technology as highly as V-8 engines that some thought truck customers would never give up,” said Doug Scott, group marketing manager, F-Series trucks. “We believe this is a good sign as we plan to roll out this innovative, powerful and fuel-saving technology to most of our lineup during the next few years.”
Read entire article here.
Learn more about the Ford F-150 at Lakewood Fordland.
Wednesday, November 30, 2011
Monday, November 28, 2011
Ford Focus Electric to Use Recycled Materials in Fabric
From Ford.com:
Sitting on empty plastic bottles while driving or riding in a car would be less than ideal. That’s not the case when it comes to the all-new Ford Focus Electric, as it features seat fabric made of recycled material that includes the equivalent of more than 20 plastic bottles per car.
The fiber – called REPREVE® – is made from a hybrid blend of recycled materials and manufactured by Unifi, Inc. (NYSE: UFI), a global leader in sustainable textile solutions.
Unifi officials say 22 plastic, 16-ounce water bottles are used in the seat fabric of a single Focus Electric. The figure is based on the amount of REPREVE branded fiber used in the production of fabric in each vehicle.
Ford is the first automaker to use REPREVE branded fiber in its seat fabric.
“What better vehicle than the Focus Electric to put seat fabric made of recycled materials?” said Carol Kordich, lead designer of Sustainable Materials for Ford. “Not only does the use of this fabric in Focus Electric help reduce waste, it also helps to offset the need to produce new raw material from crude oil – a process that consumes precious energy and natural resources.”
The 2012 Ford Focus Electric is green in other ways, too. Focus Electric runs on battery power alone, requiring no gasoline and producing zero carbon dioxide emissions.
Read entire article here.
Learn more about the Ford Focus Electric at Lakewood Fordland!
Sitting on empty plastic bottles while driving or riding in a car would be less than ideal. That’s not the case when it comes to the all-new Ford Focus Electric, as it features seat fabric made of recycled material that includes the equivalent of more than 20 plastic bottles per car.
The fiber – called REPREVE® – is made from a hybrid blend of recycled materials and manufactured by Unifi, Inc. (NYSE: UFI), a global leader in sustainable textile solutions.
Unifi officials say 22 plastic, 16-ounce water bottles are used in the seat fabric of a single Focus Electric. The figure is based on the amount of REPREVE branded fiber used in the production of fabric in each vehicle.
Ford is the first automaker to use REPREVE branded fiber in its seat fabric.
“What better vehicle than the Focus Electric to put seat fabric made of recycled materials?” said Carol Kordich, lead designer of Sustainable Materials for Ford. “Not only does the use of this fabric in Focus Electric help reduce waste, it also helps to offset the need to produce new raw material from crude oil – a process that consumes precious energy and natural resources.”
The 2012 Ford Focus Electric is green in other ways, too. Focus Electric runs on battery power alone, requiring no gasoline and producing zero carbon dioxide emissions.
Read entire article here.
Learn more about the Ford Focus Electric at Lakewood Fordland!
Friday, November 25, 2011
Ford Offers Holiday Gift Ideas
From Ford.com:
Don’t fret this holiday season, the Ford Marketplace will help simplify shopping with hundreds of gifts for any Blue Oval enthusiast. For the 2011 holidays, Ford is offering all-new gifts with special pricing including presents for the young kid who wants to “drive” a Mustang like his or her dad, teenagers looking to accessorize cell phones with Ford-themed vinyl skins, or cabinetry and flooring for the ultimate Dream Garage.
“We couldn’t be more excited to reveal the new gifts the Ford Store has to offer for your Blue Oval enthusiast this holiday season, including an all-new Fisher Price Boss 302 Power Wheels, and cabinetry and flooring to create the ultimate Dream Garage,” said Betsy McKelvey, marketing manager for Global Brand Licensing.
Items are available at store.ford.com/holiday and at hundreds of retailers including Toys ‘R’ Us, Target, WalMart and Hobby Lobby.
New items for holidays 2011 include:
•Fisher Price Boss 302 Power Wheels:The little one can roll around like the old man – this brand-new Power Wheel is a mini-Mustang for young tykes
•Build-A-Bear Mustang:Bossy the Mustang Pony is a soft, plush pony that gallops a bit more slowly for the next generation of Mustang enthusiasts
•Skin It: Skinit Ford skins are an easy way to show your love for everything Built Ford Tough! Protect and customize your phone, laptop, gaming device and more with high-quality vinyl skins
•Dream Garage: Take your garage to the next level with Ford’s own flooring and cabinets
•Ford Genuine Parts Pint Glass Set:Quench your thirst and celebrate the spirit and tradition of Ford with these special glasses
•Vintage wooden signs: Bring Ford memorabilia into your man cave and even customize your own sign
Read entire article here.
Don’t fret this holiday season, the Ford Marketplace will help simplify shopping with hundreds of gifts for any Blue Oval enthusiast. For the 2011 holidays, Ford is offering all-new gifts with special pricing including presents for the young kid who wants to “drive” a Mustang like his or her dad, teenagers looking to accessorize cell phones with Ford-themed vinyl skins, or cabinetry and flooring for the ultimate Dream Garage.
“We couldn’t be more excited to reveal the new gifts the Ford Store has to offer for your Blue Oval enthusiast this holiday season, including an all-new Fisher Price Boss 302 Power Wheels, and cabinetry and flooring to create the ultimate Dream Garage,” said Betsy McKelvey, marketing manager for Global Brand Licensing.
Items are available at store.ford.com/holiday and at hundreds of retailers including Toys ‘R’ Us, Target, WalMart and Hobby Lobby.
New items for holidays 2011 include:
•Fisher Price Boss 302 Power Wheels:The little one can roll around like the old man – this brand-new Power Wheel is a mini-Mustang for young tykes
•Build-A-Bear Mustang:Bossy the Mustang Pony is a soft, plush pony that gallops a bit more slowly for the next generation of Mustang enthusiasts
•Skin It: Skinit Ford skins are an easy way to show your love for everything Built Ford Tough! Protect and customize your phone, laptop, gaming device and more with high-quality vinyl skins
•Dream Garage: Take your garage to the next level with Ford’s own flooring and cabinets
•Ford Genuine Parts Pint Glass Set:Quench your thirst and celebrate the spirit and tradition of Ford with these special glasses
•Vintage wooden signs: Bring Ford memorabilia into your man cave and even customize your own sign
Read entire article here.
Monday, November 21, 2011
All New Ford Escape: The 'Smarter Utility Vehicle'
From Ford.com:
•Ford’s newest sport utility vehicle (SUV) arrives next year, bringing clever technologies and features designed to make life easier, and fuel economy projected to top any vehicle of its kind on the market
•Versatile vehicle features new hands-free technology – including liftgate with motion-sensing technology similar to video games’ and upgraded MyFord Touch® system that makes connecting with digital devices on the go even easier
•New Escape’s projected fuel economy is up to 5 mpg better than outgoing Escape; 1.6- and 2.0-liter EcoBoost® engines save customers fuel and money
•Customers globally will start seeing this sleek small SUV next year, too. Named the Ford Kuga in Europe and China, this vehicle makes its international debut at the Geneva Motor Show in March and will offer unique powertrains and features for customers in those markets
Read more about the 2013 Ford Escape here.
Contact Lakewood Fordland for more information.
Tuesday, November 15, 2011
New Design for Ford Mustang
From Ford.com:
•New exterior design with more prominent grille, new hood and new LED signature lighting give the latest Mustang a high-tech look
•Drivers of automatic-equipped Mustangs will be able to shift their own gears with new SelectShift Automatic™ transmission, now a standard feature
•Industry-first technology allows drivers to monitor their own acceleration, g force and braking on the track with new 4.2-inch LCD screen showing Track Apps
Read all about the new design and driving technologies featured on the Ford Mustang here.
Contact Lakewood Fordland for more information on the Ford Mustang.
•New exterior design with more prominent grille, new hood and new LED signature lighting give the latest Mustang a high-tech look
•Drivers of automatic-equipped Mustangs will be able to shift their own gears with new SelectShift Automatic™ transmission, now a standard feature
•Industry-first technology allows drivers to monitor their own acceleration, g force and braking on the track with new 4.2-inch LCD screen showing Track Apps
Read all about the new design and driving technologies featured on the Ford Mustang here.
Contact Lakewood Fordland for more information on the Ford Mustang.
Monday, November 14, 2011
Ford to Use Game to Reveal All-New Escape
From Ford.com:
Fans of the popular mobile and online social game, “Words With Friends,” will be able to participate in a bigger version of the game on Tuesday, Nov. 15. Actress Jenny McCarthy will compete against the entire country in the world’s largest Words With Friends game, and in the process reveal the all-new 2013 Ford Escape.
Ford and Zynga, the world’s largest social game developer, are collaborating to reveal the all-new Escape in a novel integration of social platforms and mobile gaming. The use of mobile devices has grown, with nearly 33 percent of Americans owning smartphones and one out of three mobile phone users playing mobile games on their devices.
“By revealing the new Escape through a popular social game like Words With Friends, Ford is able to expand its reach beyond traditional social channels to mobile platforms that engage a broader audience,” said Matt VanDyke, director, U.S. Marketing Communications for Ford. “This will be the first of a series of social gaming initiatives that are integrated into the launch of the Escape next year.”
This partnership with Zynga marks the first time an automotive company has revealed a vehicle through a social game.
The event will be live-streamed at www.Facebook.com/fordescape and www.livestream.com/ford so fans at home can play along.
Fans of the popular mobile and online social game, “Words With Friends,” will be able to participate in a bigger version of the game on Tuesday, Nov. 15. Actress Jenny McCarthy will compete against the entire country in the world’s largest Words With Friends game, and in the process reveal the all-new 2013 Ford Escape.
Ford and Zynga, the world’s largest social game developer, are collaborating to reveal the all-new Escape in a novel integration of social platforms and mobile gaming. The use of mobile devices has grown, with nearly 33 percent of Americans owning smartphones and one out of three mobile phone users playing mobile games on their devices.
“By revealing the new Escape through a popular social game like Words With Friends, Ford is able to expand its reach beyond traditional social channels to mobile platforms that engage a broader audience,” said Matt VanDyke, director, U.S. Marketing Communications for Ford. “This will be the first of a series of social gaming initiatives that are integrated into the launch of the Escape next year.”
This partnership with Zynga marks the first time an automotive company has revealed a vehicle through a social game.
The event will be live-streamed at www.Facebook.com/fordescape and www.livestream.com/ford so fans at home can play along.
Tuesday, November 8, 2011
New Ford Flex Will Debut This Month
From Ford.com:
•The latest three-row, seven-passenger Ford Flex offers comfort and advanced technology in a distinctive package, including sleek new front end and modern interior
•New Flex features the latest MyFord Touch® system, new safety and driver-aid features such as adaptive cruise control, Ford’s Blind Spot Information System (BLIS®) as well as push- button start, rear inflatable belts, rain-sensing wipers and active park assist
•Under the hood, Flex is equipped with a standard 3.5-liter Ti-VCT V6 that delivers 20 more horsepower and projected 1 mpg better fuel economy, or the popular and fuel-efficient 3.5-liter EcoBoost® V6 engine
Read more about the features on the Ford Flex here.
Contact Lakewood Fordland for information on the Ford Flex.
Monday, November 7, 2011
MyFord Touch Upgrades for 2013
From Ford.com:
Ford customers said MyFord Touch® could be faster and feature simpler graphics that are easier to use and that’s exactly what Ford plans to deliver with a broad set of performance upgrades to the system – launching first on the new 2013 Ford Escape, Flex and Taurus.
Available early next year – and offered at no charge to existing MyFord Touch owners – the software upgrade enhances the ownership experience as it was developed by listening and responding to customer feedback.
“SYNC® has clearly been a game-changing technology and now we’re changing the game again, showing how quickly we can deliver more of what customers really want,” said Graydon Reitz, director, Ford Global Electronics and Electrical Systems Engineering. “Our strategy to create the SYNC software platform and add the customizable screens of MyFord Touch gives us a level of flexibility and speed to respond to customer input like never before seen in the auto industry.”
The new touch-screen interface features simpler graphics and controls that are easier to use. Customers will also experience significantly faster touch-screen response times, one of the top requests from owners.
New features include support for tablet devices and Audible.com audiobooks, improved navigation maps and enhanced voice recognition interaction.
Read entire article here.
Learn more about vehicles with SYNC and MyFord Touch at Lakewood Fordland.
Ford customers said MyFord Touch® could be faster and feature simpler graphics that are easier to use and that’s exactly what Ford plans to deliver with a broad set of performance upgrades to the system – launching first on the new 2013 Ford Escape, Flex and Taurus.
Available early next year – and offered at no charge to existing MyFord Touch owners – the software upgrade enhances the ownership experience as it was developed by listening and responding to customer feedback.
“SYNC® has clearly been a game-changing technology and now we’re changing the game again, showing how quickly we can deliver more of what customers really want,” said Graydon Reitz, director, Ford Global Electronics and Electrical Systems Engineering. “Our strategy to create the SYNC software platform and add the customizable screens of MyFord Touch gives us a level of flexibility and speed to respond to customer input like never before seen in the auto industry.”
The new touch-screen interface features simpler graphics and controls that are easier to use. Customers will also experience significantly faster touch-screen response times, one of the top requests from owners.
New features include support for tablet devices and Audible.com audiobooks, improved navigation maps and enhanced voice recognition interaction.
Read entire article here.
Learn more about vehicles with SYNC and MyFord Touch at Lakewood Fordland.
Wednesday, November 2, 2011
Ford Introduces Hands-Free Power Liftgate
From Ford.com:
Ford this month is introducing its all-new Escape SUV featuring a segment-first hands-free power liftgate that opens with a simple kicking gesture under the rear bumper and without the need to fumble for a key.
The new Escape, which makes its debut at the Los Angeles Auto Show on Nov. 16, will be the first SUV to use gesture-based technology – similar to that found in video games – to open the rear liftgate. A gentle kicking motion under the center of the rear bumper activates the system and raises the liftgate. The same kicking motion closes the liftgate as well.
“The hands-free power liftgate is yet another innovative Ford technology that makes customers’ lives easier,” said Jason Sprawka, Escape brand manager. “New Escape owners will be able to load their vehicle without ever having to set packages or gear down.”
The hands-free liftgate builds on Ford’s Intelligent Access push-button start. It allows customers to unlock and start their vehicles without having to take the key out of their pocket or purse.
The hands-free liftgate uses two sensors in the rear bumper to detect a person’s shin and kicking motion. The system safeguards against accidental opening by being programmed to open with leg motions – not when an animal runs under the car or when the vehicle hits a bump on the road.
The liftgate height can be programmed or adjusted manually to meet specific customer needs.
Read entire article here.
Learn more about the Ford Escape at Lakewood Fordland.
Ford this month is introducing its all-new Escape SUV featuring a segment-first hands-free power liftgate that opens with a simple kicking gesture under the rear bumper and without the need to fumble for a key.
The new Escape, which makes its debut at the Los Angeles Auto Show on Nov. 16, will be the first SUV to use gesture-based technology – similar to that found in video games – to open the rear liftgate. A gentle kicking motion under the center of the rear bumper activates the system and raises the liftgate. The same kicking motion closes the liftgate as well.
“The hands-free power liftgate is yet another innovative Ford technology that makes customers’ lives easier,” said Jason Sprawka, Escape brand manager. “New Escape owners will be able to load their vehicle without ever having to set packages or gear down.”
The hands-free liftgate builds on Ford’s Intelligent Access push-button start. It allows customers to unlock and start their vehicles without having to take the key out of their pocket or purse.
The hands-free liftgate uses two sensors in the rear bumper to detect a person’s shin and kicking motion. The system safeguards against accidental opening by being programmed to open with leg motions – not when an animal runs under the car or when the vehicle hits a bump on the road.
The liftgate height can be programmed or adjusted manually to meet specific customer needs.
Read entire article here.
Learn more about the Ford Escape at Lakewood Fordland.
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