Tuesday, February 22, 2011

Ford Fiesta Earns Top Safety Ratings in Largest Auto Markets

The Ford Fiesta has become the first car in its segment to earn top safety ratings in the World's largest auto markets:

•Ford Fiesta adds five-star safety rating in China to similar top ratings in Europe and Australia/New Zealand


•Fiesta reaches 1 million sales in Europe, total global sales are 1,140,000

•In North America, the 2011 Ford Fiesta earned a Top Safety Pick from the Insurance Institute for Highway Safety – the first car in its segment to do so under new test standards

•More than 55 percent of Fiesta body structure is made from ultra-high-strength steel

The Ford Fiesta is now the first car in its segment to earn top crash test ratings in each of the world’s largest auto markets that perform safety testing, the U.S., China and Europe.
“Ford is committed to safety, including our efforts to deliver top crash test ratings that customers look to when choosing new vehicles,” said Sue Cischke, group vice president of Sustainability, Environment and Safety. “Fiesta is the latest example of that safety commitment, and shows that a small, fuel-efficient car can deliver top safety.”
Testing agencies in the U.S., China, Europe and Australia/New Zealand rate the Ford Fiesta at the top of the list for crash ratings. Fiesta’s latest maximum five-star safety rating was awarded by the China Automotive Technology and Research Center under the China New Car Assessment Program, or C-NCAP. This follows maximum five-star ratings in Europe and Australia/New Zealand.
The 2011 Ford Fiesta, the only car in its segment to earn a Top Safety Pick from the U.S. Insurance Institute for Highway Safety under its new test standards, continues to earn recognition in major global markets for its safety performance and rating in independent third-party testing.

Read entire article here.

Visit Lakewood Fordland to learn more about the Ford Fiesta.

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