Thursday, April 19, 2012

Ford Explores New 'Green' Materials

From Ford.com:

  • The price of petroleum – used to manufacture plastics – is rising, making a stronger business case for finding new sustainable materials for Ford cars and trucks
  • Potential alternatives to petroleum-based products, including old U.S. paper currency retired from service and shredded, could join soybeans, denim, plastic bottles and other materials used in Ford vehicles
  • A prime example is soybean-based foam material, used in seat cushions, backs and head restraints, which saves Ford an estimated 5 million pounds of petroleum annually
A wide range of alternatives to products now made with petroleum are under review for potential application in Ford vehicles – from shredded retired currency to cellulose from trees, Indian grass, sugar cane, dandelions, corn and coconuts.

“Ford has a long history of developing green technologies because it’s the right thing to do from an environmental perspective,” said John Viera, Ford’s global director of Sustainability and Vehicle Environmental matters. “Now, finding alternative sources for materials is becoming imperative as petroleum prices continue to rise and traditional, less sustainable materials become more expensive.

“The potential to reuse some of the country’s paper currency once it has been taken out of circulation is a great example of the kind of research we are doing,” Viera added.

Read entire article here.

Learn more about Ford's commitment to 'Green' innovation at Lakewood Fordland.

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